Glass Color project improved design integrity and expanded the glass portfolio significantly, resulting in healthier vitality. Due to a newly developed spray technology, we were able to migrate the product portfolio from opaque to translucent color. Six core colors were identified for the bathroom space based upon building material analysis and interior trend research.
Company: Kohler Co. Date: 2013 Involvement: CMF strategy, project scoping, creative direction, presentation for executive approval, new product integration oversight.